Fashion trends come and go pretty quickly, but it has been exciting to see that sustainability has become prevalent in the fashion community. And, it sounds already like it might be complicated, or expensive – but it isn’t! Hurrah! (Image Credit: StockSnap/Pixabay)
Being socially conscious, and knowing where your clothing comes from, and how your buying choices affect other people in the world is essential. For years we never asked where those cheap t-shirts were coming from, we just enjoyed the fast fashion and ability to turn over a new wardrobe every season.
If you are trying to work out a way to become eco-friendly in what you wear then here are the best places to take a peek.
Small Influencers and Bloggers have been firm favorites when it has come to indie brands and seeking out clothing that has ethical values and no skeletons in the closet. If you are looking to find some inspiration for brands, then you might like to check out Kristen Leo or Daria Daria. You won’t see big fast fashion brands on their feeds, and they have loyal followings for a reason.
Vintage is in. For years it was the opinion the thrift stores and ‘vintage’ fashion was for people who couldn’t afford to shop for new. Now you’d be hard pushed to find a single fashionista without some vintage in their closet. The reason the vintage trend is so good is that you’re much more likely to get pieces you won’t see on the high street, and it encourages people to use clothing for longer. You don’t have to have a keen eye for labels, but you can find some gems in the piles of fabrics.
Fur is out, and faux is in. There has been a significant movement to see the back of the fur coat, or fur anything for that matter. You might still spy it on the covers of luxury magazines, but there are plenty of replicas in the thrift stores. A few huge stores have decided to ban selling any fur. The same goes for some brands and leather. Switching to a vegan leather backpack will give you a beautiful back, with no cost to life.
Selfridges and Net-a-Porter join giants like Gucci, Armani and Jimmy Choo is just refusing to take part in the fur trade. Good news all around.
Handmade and small business is winning hearts all over the world. T-shirts printed in the home of parents and being sold on small online boutiques. Their artwork is hand drawn, the work is usually unique to you, and they love a shout out on social media. Supporting smaller clothing businesses is a great way to invest your cash in clothing that is sustainable and matters. Of course, you should find an indie company that’s own beliefs align with yours on this one.
Sustainable fashion is the trend that the whole world can fall in love with, significant technological advancements, higher knowledge of where some clothing comes from and the means in which it is created. Fair fashion from the designers, to the influencers and celebrities, is a trend that will be around longer than skinny jeans and ballet pumps (aka forever).
Do you love fashion? What are your favorite brands?