Forever 21 celebrates Back to School Collection with a pop-up shop at the Wee Rock Music Festival
To celebrate the launch of the Forever 21 Back to School Kids collection, the brand will host a special shopping pop-up at the third annual Wee Rock Music Festival, at outdoor shopping mall, The Americana at Brand, at 889 Americana Way Glendale, CA, this Saturday, July 18th, from 12:00pm – 5:00pm.
The Wee Rock Music Festival will feature live music performances by headliner Ryan Beatty, Cailee Rae and by LA’s favorite kids bands. The Forever 21 shopping pop-up will showcase the Back To School collection and include free face painting, DIY design your own t-shirt station, festive food, a photo booth and glitter tattoos. The Forever 21 Back to School collection offer must-have fashion staples such as, dresses, pants, scarves, skirts, and sweaters priced between $6 and $12 that are sure to step up your school style this semester. The selection also includes a tried and true denim range, featuring classic and on-trend styles such as: The Boyfriend, The Flare, The High-Rise, The Low-Rise, The Mid-Rise, The Skinny, The Wide-Leg, and The Mom.
Ticket can be purchased here for $10, kids aged 3 and under are free with the donation of a coloring book and/or crayons. 50% of the proceeds from the event will benefit Children’s Hospital Los Angeles.