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If you’ve ever visited South Korea, you probably already know that the country is obsessed with beauty. The beauty scene in Myeong-dong is truly epic, with streets and streets full of cosmetic shops actively competing for customers. The sheer magnitude ...

Elaborate skin care practices are in vogue right now. Think ten-step Korean beauty routines, lengthy face masks at night, and dozens of products, all jammed into women’s medicine cabinets and cluttering their counters. But is all that really necessary? While ...

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