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Have you ever wondered why some people are willing to spend $40,000 to over a hundred thousand on a luxury car? As it turns out, a luxury car is more than just a status symbol. There are several other reasons ...

If you’re starting a new business and intend to become a luxury brand, a basic cookie-cutter business model template downloaded from the internet won’t get you where you want to go. Luxury brands follow different rules than standard businesses, from ...

Do you have a flair for luxury? If you’re an expert in all things high-end, you might be ready to own your own luxury business. But how do you get started? Luxury focuses on strong branding and knowing your customer. ...

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