Fashion World: ROAD Jewelry #beverlyhills #beverlyhillsmagazine #road #jewelry #fashion #style #gold #pearl #bracelet #necklace #ring

Fashion World: ROAD Jewelry

If you’re looking for chic jewelry that stays true to classic stylings, then take a dive into ROAD’s Deep Sea Lover and Chained To You collections. The ROAD jewelry brand is fairly new (founded in 2019) but the style of the jewelry is timeless. Keep reading to learn more about the designer behind the ROAD brand and its collections. (Images Credit: Bahador Benyamin)

About the Designer

The genius behind ROAD Jewelry is Nicky Shemian. She was born and raised in Beverly Hills. Even though Shemian is well-known for her jewelry today, she wasn’t always interested in fashion. In fact, as a child, she claims she was more of a tomboy than anything else. Later on, her older sister introduced her to the fashion world. However, instead of being interested in fine dresses or skirts, her eyes were drawn to glittering jewelry and accessories.

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As a young adult, she graduated from the Marshall School of Business. Soon after, she joined the Female Founders Collective. For a while, she worked in careers that had nothing to do with fashion. It wasn’t until one of her friends suggested that she start her own jewelry line in the last couple of years that she pursued jewelry design full-time.

ROAD Jewelry

Shemian says that the vision for her ROAD is for it “to be a jewelry brand that empowers all women to walk to the beat of their own drum!” All of the jewelry pieces are unique, with many of them mixing vintage and modern stylings. The jewelry is anything but gaudy. With the simple yet classic arrangement and coloring of the gems, these are jewelry pieces that can be worn with many different outfits.

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Deep Sea Lover Collection

One of Shemian’s favorite things to design are earrings. The Deep Sea Lover collection does a great job of showing off some of her best earring designs. One thing that stands out in both the earrings and other pieces in this collection is the elegant use of pearls. According to Shemian, the pearls are the signature component to this collection. It’s no surprise why! The small pearls give each piece a touch of nautical style. The pearl coloring in the other pieces are reminiscent of white sea foam.

Chained To You Collection

ROAD’s newest collection is Chained To You. It was just launched in July 2020. This collection has more simplistic stylings than the other. This collection contains several varieties of gold chain jewelry. These pieces aren’t adorned with gems or anything crazy. Instead, the difference in their design comes how coiled the links are. There is a loose Aaliyah necklace, a tighter Harper anklet, and a coiled Sloane bracelet.

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Stay Connected

As of Summer 2020, Shemian is working on a third jewelry collection, so make sure to keep your eyes open for her newest designs—hopefully coming soon! If you want to buy any of the designs shown in the article (and more), check out ROAD’s website. A percentage of every sale also goes to the Ladies Who Launch non-profit organization. Also, if you want to stay up to date with ROAD, follow the brand on Instagram @roadjewelry.

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Hannah Jaehnig

Hannah Jaehnig

Hannah Jaehnig is a professional freelance creative writer. She has been writing professionally since 2014 and writing for entertainment for much longer! She has a bachelor’s degree in Creative Writing with a minor in History. She hopes to one day publish a fiction book. In the meantime, she’ll write about fashion!

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