Most Expensive Car by Rolls Royce
Rolls Royce Present Phantom Coupe Aviator Collection
The signature Rolls‑Royce, the essence of the marque. With its powerful stance, iconic proportions and state-of-the-art technology, Phantom is a timeless interpretation of the modern luxury motor car. The Spirit of Ecstasy leads the way – with a sense of purpose and presence.
Inspired by Charles Stewart Rolls and the legend of the Schneider Trophy-winning Supermarine S6B (powered by a Rolls-Royce R Type engine), Rolls-Royce Motor Cars proudly present their most expensive car in the luxury world today, the Phantom Coupé Aviator Collection. The collection celebrates the spirit of human endeavour that drove a very British hero and subsequently led Rolls-Royce to simultaneous world speed records on land, air and in the water.
The first in the collection of 35 Phantom Coupé Aviator Collection models – which feature a suite of exclusive luxury design concepts, color combinations and new materials – debuts today at the exclusive Pebble Beach Quail gathering in the United States.
“Our founding forefather Charles Stewart Rolls was a pioneer who pushed the boundaries of motoring and aviation to the limit,” said Torsten Müller-Ötvös, Rolls-Royce CEO. “With our exclusive Phantom Coupé Aviator Collection we celebrate this great British hero, presenting a car which hints at experiments in early flight married to the best engineering, modern design and exquisitely crafted materials. The collection takes Rolls Royce Bespoke to new levels of subtle, yet beautiful luxury detailing.”
Starting price $340,000 US